Crunch is the New Crave in Asia
As a flavour and texture-focused category, ice cream relies heavily on exciting and novel experiences to capture consumer interest. Brands that keep innovating in both are the ones capturing the…
Flavour Defines Identity: The Next Wave of Snack Innovation in Asia
Seasoning does more than enhance taste — it defines a snack’s identity. From the first crunch to the lingering aftertaste, the right seasoning blend transforms a simple base into an…
The Future of Cocoa Bean Ingredient Alternatives
The global cocoa industry stands at a critical crossroads. Climate volatility and escalating disease pressures have created a perfect storm of supply chain disruptions, with cocoa prices reaching historic highs…
Natural Sweeteners Are on the Rise
Consumers today are increasingly concerned about the health risks associated with refined sugar, such as weight gain, obesity and diabetes. As a result, many are rethinking their sugar intake and…
The Future of Specialised Nutrition
How much do you know about specialised nutrition? Fret not, in this article, we will discuss further and to also share some insights from Mintel database. Specialised nutrition refers to tailored…
Better-for-You Desserts
“Dessert: the sweetest form of self-love” Eating clean and healthy doesn’t mean that you will have to sacrifice and skip desserts! Many people are keen to adopt healthier lifestyles by…
Natural Goodness in a Bowl
“Eat breakfast like a king, lunch like a prince and dinner like a pauper” Kickstart your great day with a wholesome breakfast! Consumers are looking for new and more convenient…
Healthy Gut, Healthy You
The importance of maintaining a healthy gut microbiome should be prioritized. Scientists have found that the gut microbiota has a symbiotic relationship with the immune system. A healthy gut microbiome…
Healthier Snacks Without Sacrificing Flavour
Snack brands are tapping into the popularity of ‘better-for-you’ qualities for new launches in view of heightened consumer interest in healthy diets. Mindful snacking became mainstream a few years before…
Sugar-Free Innovation in Carbonated Soft Drinks (CSDs)
Do you know what is the top concern of Carbonated Soft Drink (CSD) consumers in Asia? Sugar content. In fact, not only in India, sugar reduction warrants more attention in…